CASE STUDIES BY JORDAN MIX
Finding the Third Door with a Physical Magazine
How creating a beautifully designed physical magazine opened doors to hard-to-reach executives.
How a Tweet Inspired a Popular AI Tutorial
Using subtle influence to get an AI creator to make the exact tutorial I wanted to see.
The Book That Didn't Exist (Until It Did)
How turning a poorly-scanned PDF into a beautiful physical book created an unexpected connection with a renowned podcast host.
Custom Sneakers That Led to an NBA Connection
How handcrafted Jordan 1s created from playoff towels led to spending a day with NBA star Mike Conley.
How a 10-Minute Visual Led to a Dream Job
From 18 followers to a FaceTime call that changed everything—all from creating a simple visual for someone else's tweet.
The Upside-Down Dallas Hat Empire
How a simple hat with "Dallas" written upside down turned into an eight-figure brand after a strategic hotel lobby encounter.
How Unsolicited Hats Created a Major Brand
The story of a hat brand that went from zero to NBA collaborations by sending free products to players in the COVID bubble.
Custom Sneakers and an Unexpected Friendship
How creating custom shoes for a design inspiration led to a friendship with Visualize Value creator Jack Butcher.